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News and Insights

News and Insights

White papers

The C-Suite Guide to Corporate Trade

Businesses today are faced with tremendous pressure to navigate between now and next. EBITDA is everyone’s responsibility, and Senior Executives are tasked with uncovering and bringing opportunities to the table that will drive efficiency and v ...

The Financial Director’s Guide to Corporate Trade

Businesses today are faced with tremendous pressure to navigate between now and next. EBITDA is everyone’s responsibility, and financial professionals are tasked with ...

Articles

What The C-Suite Should Know About Programmatic Media

Originally published on Forbes.com - click here to view the original article By Darren Riley, SVP International Media with Active International, and an expert in global media negotiation. Across 35-plus years in the media business, I’ve obser ...

Satisfying commercial solutions

As published by Retail World August issue 2021. Active International's Head of Commercial Cameron Baxter discusses his recent appointment and the evolution of corporate trade in Australia. You have been recently appointed the new Head of Commerci ...

Advertising on a Budget?

Paying for media with excess inventory, known as Corporate Trade, is a smart trend in advertising and procurement.   Want to learn more?   View our case studies Active in the news Contact us to see what's poss ...

News

Globe & Mail: Canada’s Best Workplaces

Canada's Best Workplaces 2021 "High-trust, high-performance cultures stand out. In challenging times, these organizations show we are Better Together." Active Interna ...

Celebrating Diversity with a Live Cook-Along

  We partnered with the China National Tourist Office London and marketing consultant specialists Make it China to help organise an event that would bring our i ...

Launching our new podcast series What’s Next

Launching officially on 26th January, Karim Kanji from the Candian Active International office will be hosting and interviewing guests from around the world for their p ...

Videos

Power Your Advertising

Working with Active International enables you to fund your advertising using your company's own products, assets or even services. We have over 30 years of experience bringing value and connecting businesses all over the globe, helping many brands ...

Testimonial : David Bagozzi, Post Consumer Brands

David Bagozzi of Post Consumer Brands discusses incorporating Corporate Trade into their business processes. ...

Success stories

Frozen Food: Youngs

To explore how Active International can help your business achieve more, get in touch. ...

Consumer Goods: Post Consumer Brands

To explore how Active International can help your business achieve more, get in touch. ...

Retail: Canadian Tire Corporation

To explore how Active International can help your business achieve more, get in touch. ...

Press releases

Press Release: Active International Expands Beyond Media, Securing New Trading Partnerships

Lamb Creative Group, AXIS Integrated, Bruce Clay, Canada Sanitization Solutions and Render Media Among Their New Trading Partner Network   (Toronto, ON) April 21, 2021 – Active International, a media and asset solutions company and ...

Press Release: New Inclusivity Scholarships Awarded to Humber Media Students

The scholarships are part of Active International’s efforts to attract under-represented talent to the media community.   (Toronto, ON) April 13, 2021 – Active International, a media and asset solutions company and Canadian leader ...

Press Release: Active International Responds to the Future of Work with A Hybrid Approach

Nov 26 2020 The Canadian headquarters of Corporate Trade agency Active International today announces its move to a new office space in Markham on January 1, 2021. The move is an agile response to the COVID-19 pandemic and the future of work. ...

Meet Our Thought Leaders

Andrew Bulmer

President, Managing Director

Andrew Bulmer

President, Managing Director

Brad Gilliland

SVP Client Solutions

Brad Gilliland

SVP Client Solutions

Hillary Nguyen

Media Manager

Hillary Nguyen

Media Manager

Charlie Bossy

Key Account Buyer

Charlie Bossy

Key Account Buyer