Imagine having a job where your mission every day was to encourage people to GROW! To go outside in the backyard, walk barefoot in the grass, and sink their hands in the soil to plant a garden. That is exactly what John gets to do as VP, Chief Creative Officer for the incredible lawn and garden brands at Scotts Miracle-Gro.
A 17-year veteran of SMG, John oversees the development, production and execution of all consumer facing messaging for the brands of Scotts, Miracle-Gro, Bonnie, Ortho, Tomcat and more. Over the past couple years, the marketing world has taken notice of the campaigns and work coming out of SMG, recognized by AdAge in 2020 as one of America’s Hottest Brands, taking top honors from iHeartMedia for the successful launch of a new gardening podcast (Humans Growing Stuff), and even stepped onto the world’s biggest stage by airing the company’s first ever Super Bowl commercial in February 2021.
Outside of Scotts, John loves to volunteer his time to serve on the Board of The 2nd & 7 Foundation, and recently as a member of the Upper Arlington Civic Association. In 2017, he was recognized by Columbus Business First as one of the Top 40 Under 40 honorees.