Media company Active International, one of this year’s Most Admired Cultures winners in the Growth category, has built its culture and business model on trust. “We want to create a foundation of trust with our clients and our vendor partners, but to do that it starts with a high trust internal culture. Our culture helps us deliver our brand promise — we come up with the best ideas and strategies to benefit our clients — and that’s the link to high performance.” says CEO Andrew Bulmer. “It’s what has led to our growth.”